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Small Is Beautiful: Economics as if People Mattered E. F. Schumacher
Publisher: Harper Perennial

It's a clear and unmistakable call to think small; to think in terms of family, of neighborhood, of community. Chapter 1: The Problem of Production. One of the most fateful errors of our age is the belief that “the problem of production” has been solved. Small Is Beautiful: Economics as if People Mattered By E. Schumacher's classic call for the end of excessive consumption. Schumacher gave us the book, Small Is Beautiful. €�Pollution must be brought under control and man's population and consumption of resources must be steered towards a permanent and sustainable equilibrium. "In 1923 (in the midst of a dire slump in the car industry) Sloan became president of GM. Small Is Beautiful is Oxford-trained economist E. Click for Small Is Beautiful: Economics as if People Mattered By E. It was there that his reputation was made. The following is from Theodore Roszak's introduction to E.F. Small is beautiful: Economics as if People Mattered. The subtitle is, appropriately, Economics As If People Mattered. (FRITZ) SCHUMACHER The New Economics Institute.